From the award winning director of DIG!, one of the greatest rock n’ roll movies of all time*, comes COOL IT; a controversial documentary which blasts through the polarizing logjam of the climate change debate, delivering a concrete plan to save the planet for just US$250 BILLION.
Once branded as a traitor by the international environmental movement for challenging claims about the extent of the earth’s perilous state, environmental activist, political scientist and author of The Skeptical Environmentalist, Bjorn Lomborg is back on the road, and he’s not pulling any punches. As a former Greenpeace member, Lomborg is a true lover of the planet, and no denier of climate change, but in the wake of Al Gore’s Academy Award ® winning documentary, it’s Lomborg’s belief that we’ve been fed convenient untruths about the doomed fate of our planet, and he wants to set the record straight…
As founder of the economic think tank, Copenhagen Consensus, which brings together the world’s leading global economists, Lomborg goes about exploring the true science of global warming and its impact on the world, while finding cheaper, sustainable ways of supplying energy and protecting from a potential climate crises By focusing on more immediately relevant world issues such as education, malaria, lack of drinking water and HIV/AID, Lomborg goes about drawing out a more efficicient plan to prioritize and solve the World’s problems, allotting money to issues based on the benefit received for each dollar spent approach rather than the magnitude of hype that surrounds them.
COOL IT is a perfect companion piece for ‘An Inconvenient Truth’, and is for anyone who is longing for an intelligent voice to cut through the confusion and provide us all with a way to think rationally about practical, affordable and achievable solutions to the evolving world we find ourselves living in.