7 September, 2007
London 7th September 2007: Fireworks International, the television distribution arm of ContentFilm Plc, has today announced an agreement with Virgin Media Television to allow the platform to make the new vampire hit series, Blood Ties (22 x one-hour), available on catch up and video on demand through the Virgin Media Digital Television On Demand platform.
The crime thriller series will be available on a free catch up basis immediately after transmission on Virgin Media Television owned channel, LIVING. The catch up service will be available for 28 days through the On Demand section of Virgin Media Digital Television platform and for 7 days through the LIVING’s website allowing viewers the chance to catch up on any episode they may have missed at a time of their choosing. Following the first run of the series, Blood Ties will also be included in the video on demand package available on a pay per view basis or free to subscribers of selected packages to the Virgin Media Digital Television platform.
Blood Ties premiered on LIVING on August 16th and is airing every Thursday at 8pm.
Jonathan Ford, Vice President of Digital Distribution for Fireworks commented, “We realise that in today’s world viewers are looking for flexibility in how they can view and catch up on their favourite TV series, making sure that if they miss an episode they still have the opportunity to catch up with the storyline at their leisure, or indeed re-watch a favourite episode/ series at a later date. With this in mind we were keen to work with Virgin Media Television on giving this flexible access to Blood Ties.”
Steve Nam, Director of Rights, Virgin Media Television said “Blood Ties is performing extremely well on LIVING so we’re really pleased to be able to give fans of the show the opportunity to see it when and how they want to. Virgin Media Television is absolutely at the forefront of new technologies and committed to giving people increased flexibility in how they view our content.”
About Fireworks International
Fireworks International, a division of the UK’s ContentFilm plc, acquires and distributes an extensive slate of television programs, feature films and digital content throughout the world. Fireworks’ library of over 2000 hours of programming includes BLOOD TIES, twenty-two hours of mystery drama with a twist of the supernatural; HEAVY Worldwide’s newest comedy and animated series as well as library from the highly successful U.S. digital brand HEAVY.com; kids’ gothic horror comedy series YOUNG DRACULA from CBBC; comedy series THE JANE SHOW and U.S. mystery drama series WHISTLER; along with action/adventure series Gene Roddenberry’s ANDROMEDA, MUTANT X, and RELIC HUNTER; children’s programs BLACK HOLE HIGH, 100 DEEDS FOR EDDIE MCDOWD, CAITLIN’S WAY; plus over 200 U.S. network miniseries and TV movies of the week; and over 100 theatrical feature films, and specials including the 2006 and 2007 Annual U.S. PRIMETIME EMMY AWARDS shows.
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For further information, please contact:
Fireworks International: Jennifer Brinkworth Head of Marketing [email protected] Tel + 00 44 207 851 6518 www.contentfilm.com
About Virgin Media Television
VMtv has seven wholly-owned channels – some of the strongest brands in UK multichannel television: LIVING, LIVING2, Bravo, Bravo2, Challenge, Trouble and Virgin 1. VMtv is also BBC Worldwide’s 50% partner in the UKTV portfolio of eleven channels.
About LIVING
LIVING is the ultimate entertainment destination on TV. Commissions like Britain’s Next Top Model, Abbey and Janice Beauty and the Best and Dirty Cows have emerged as some of the UK’s most talked-about programmes. As the home of the paranormal, LIVING airs cult phenomena Most Haunted and the hugely successful Most Haunted Live. LIVING has also built a reputation for cleverly identifying and out-manoeuvring its rivals to the best acquired shows out there such as Grey’s Anatomy, Criminal Minds, Ghost Whisperer and America’s Next Top Model.
